Vidyayatan Technologies
Marketing portfolio

AI video that gets you seen — and content that keeps you found

AI video is what we do best. We script, produce and ship video at a pace no studio schedule allows, then back it with search-ready articles so the attention you earn keeps working long after the post scrolls past. Below is what we make, how we make it, and work you can look at right now.

No studio, no crewHuman-reviewed, alwaysYou own every asset
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6
Video samples on this page
32
Articles published
6
Industries served
14+
Companies we have built for
Selected work

Video we have produced

Our core offering. Every clip below was scripted, produced and cut by us — no studio, no crew, no reshoots.

Product explainer

Crack Recruitment

Animated motion-graphics explainer walking through a recruitment-preparation product, built entirely from brand assets — no footage, no shoot.

Feature walkthrough

Scored in seconds

A single feature — scanning and auto-scoring an OMR answer sheet — shown end to end in half a minute, cut for in-app and social placement.

Episodic series

Red Flags — Episode 2

Presenter-led short from an ongoing series, with kinetic captions and consistent episode branding so the format is instantly recognisable.

Brand story

Sold out by morning

Narrative short on how a small label sells out overnight — archive footage, typographic beats and a single sharp takeaway.

Editorial piece

Fashion as cultural capital

Long-form editorial cut built around craft close-ups and data callouts — the register you use when the subject deserves weight.

Synthetic presenter

AI presenter

A fully AI-generated presenter delivering scripted copy. No camera, no studio — and the same script can be re-rendered whenever the messaging changes.

Formats

What we can make for you

Same production pipeline, cut to whichever shape the channel needs.

Product explainers

60–120 seconds

What the product does and who it is for, in the time someone will actually give you.

Feature walkthroughs

30–90 seconds

Screen-led demos of a single feature, cut for release notes, onboarding and support.

Social shorts

15–45 seconds

Vertical cuts for LinkedIn, Instagram and YouTube Shorts, captioned for silent playback.

Founder and expert pieces

60–180 seconds

Point-of-view content that builds authority without booking a studio day.

Selected work

And the writing that backs it up

Live articles from our own blog — the same research, writing and editing standard we apply to client work. Read any of them in full.

What we do

Video first, search underneath

AI video earns you attention now. Search content compounds it into a long tail. Video is where we start, and where most of the work happens.

AI video studio

Our core offering — publish video weekly, without a film crew

AI production removes the parts of video that make it slow — the studio, the crew, the reshoots. We handle scripting, generation, voice, captions and edits, so you get a consistent stream of short-form video for your website, LinkedIn, YouTube and ads. When a message changes, we regenerate rather than re-shoot, which is why a week is a realistic turnaround instead of a quarter.

Every video is scripted and reviewed by a human before it ships.

A real example

Episodic series · 0:34

Red Flags — Episode 2

Presenter-led short from an ongoing series, with kinetic captions and consistent episode branding so the format is instantly recognisable.

What is included

  • Scripting built from your positioning and real customer questions
  • AI-generated presenters, voiceover and B-roll
  • Subtitles, captions and platform-specific aspect ratios
  • Product explainers, feature walkthroughs and social cuts
  • Brand-consistent titles, lower-thirds and end cards
  • Source files delivered so edits are never blocked on us

SEO blog engine

The compounding layer underneath the video

Video earns attention; search keeps it. We research what your buyers look for, map it against what you can credibly speak to, and publish articles on your own domain that keep pulling in readers months after a video has scrolled past. Every piece is written to be genuinely useful to a human first — that is what earns links, rankings and trust.

Every article is edited and approved by a person before it publishes. Published to your site and your CMS — you own every word.

A real example

Generative AI for Business: Practical Use Cases Beyond the Chatbot Hype

AI & Business · 6 min read

Generative AI for Business: Practical Use Cases Beyond the Chatbot Hype

Read the article

What is included

  • Keyword and intent research mapped to your buying cycle
  • Content calendar planned a quarter ahead
  • Long-form articles AI-drafted, then edited and fact-checked by people
  • On-page SEO: titles, meta, headings, internal linking
  • Technical SEO fixes — structured data, sitemaps, crawlability
  • Monthly reporting on rankings, impressions and clicks
Why it works

What you actually get out of it

Visibility is not a vanity metric when the content is aimed at the people who are close to buying.

Search visibility

Rank for the questions your buyers ask before they are ready to talk to sales.

Consistent publishing

A predictable cadence that survives launches, holidays and busy quarters.

Qualified enquiries

Content aimed at buying intent, not vanity traffic that never converts.

Compounding assets

Articles and videos live on your domain and channels, working long after publication.

Answer-engine ready

Structured, well-sourced content is what AI search assistants cite when they answer.

One coherent voice

Blog and video share the same positioning, so every touchpoint reinforces the last.

How we work

A cadence you can rely on

No mystery, no black box. You always know what is being produced and what it did.

01

Audit & positioning

We review your current visibility, competitors and analytics, then agree the handful of topics you can credibly own.

02

Plan & calendar

Keyword and intent research becomes a quarterly calendar of articles and video, with clear owners and dates.

03

Produce & publish

We write, film, edit and ship on a fixed cadence. Everything passes human review before it goes live.

04

Measure & adjust

Monthly reporting on what ranked, what converted and what did not — and the calendar changes accordingly.

Data-backed research

How we decide what to make

Nothing gets scripted on a hunch. Five inputs feed the calendar, and every one of them is a data source you can see for yourself.

01

Search demand

Keyword volume, difficulty and SERP analysis

What is your market actually typing, and can we realistically rank for it?

A ranked topic list scored by volume against difficulty

02

Your own analytics

Google Search Console, GA4, your CRM

Which pages already pull traffic, and which ones convert once they do?

A baseline snapshot, captured before we publish anything

03

Competitor gap

Ranking pages of the three competitors you name

What are they ranking for that you are invisible on?

The gap list — topics with proven demand and no strong incumbent

04

Voice of customer

Sales calls, support tickets, review sites

What do buyers ask before they commit, in their words not yours?

Scripts and article angles built on real objections

05

Channel performance

Your existing social and video analytics

Which formats, hooks and lengths already work for this audience?

Format mix for the first month, revised monthly on results

The results we report

Exactly what lands in your inbox each month

Every metric below, measured against a baseline we capture before publishing anything — so the change is attributable rather than asserted.

Video

  • Views and reach

    Raw distribution — the top of everything else

  • 3-second and 50% watch-through

    Whether the hook and the middle hold

  • Saves and shares

    The strongest signal that content was worth someone's time

  • Follower growth

    Compounding audience you do not pay for twice

  • Click-through to site

    Where attention turns into a visit

Search

  • Impressions

    How often you appear — moves first, before clicks

  • Clicks and CTR

    Whether the title and description earn the click

  • Average position

    Direction of travel per keyword, tracked monthly

  • Ranking keyword count

    Breadth of the long tail you now own

  • Pages entering top 10

    The threshold where traffic becomes meaningful

Business

  • Assets delivered

    What you paid for, itemised against the plan

  • Cost per asset

    Calculated, not estimated — from the rate card

  • Enquiries attributed

    Leads traced to a specific piece of content

  • Cost per enquiry

    The number that decides whether we scale or stop

Baseline before we publish

Week one is a snapshot of where you stand — traffic, rankings, engagement, enquiries. Without it, no later number means anything.

One report a month

Every metric above, against the baseline and the previous month. Sent whether the numbers are good or bad.

The calendar changes on the data

Topics and formats that underperform get dropped. What works gets more volume. The plan is a hypothesis, not a contract.

You keep the measurement

Dashboards and tracking live in your accounts. If we stop working together, the reporting does not switch off.

On published results: this is a new service line, so we are not showing you another company’s numbers dressed up as a case study. What you get instead is the baseline, the method and a monthly report — and you will be the client whose results we ask to publish.

Who we work with

Industries that get the most out of this

Named companies below are real engagements. The format recommendations are our judgement about what suits each sector.

SaaS & Fintech

BharatPe, Vacademy

Products that need explaining before anyone buys. Demos and walkthroughs shorten the gap between landing and understanding.

SaaS demo / explainerFeature walkthroughComparison blogs

EdTech

Shiksha Nation, IIRF, VetEducation

Long consideration cycles and anxious buyers. Search content answers the questions asked months before enrolment.

Explainer reelsSEO blogsFounder pieces

D2C & Fashion

Krazy Kreators

Volume and freshness win the feed. Weekly short-form is the whole game, and reshoots are what usually kill it.

Product reveal reelsBrand storySocial posts

Agritech & Manufacturing

DCM Shriram, Labour Link, Innowell

Technical operations that are hard to photograph and harder to explain. Motion graphics do what a site visit cannot.

Documentary / storytellingProcess explainersCase-study blogs

Health & Wellness

Habuild, Aanandham

Trust is the conversion barrier. Consistent presenter-led video builds familiarity faster than any ad.

Presenter seriesEpisodic shortsEducational blogs

Real Estate & Services

Home Review

High-value, low-frequency purchases where credibility decides the shortlist.

Walkthrough videoTestimonial cutsLocal SEO blogs
Our journey

We built the products before we marketed them

Vidyayatan started as an IIT-alumni-led software company in Bhopal. For years we have shipped the systems our clients run their businesses on — payments infrastructure, crop monitoring at national scale, labour platforms, learning products.

That is why the content work is different. We are not an agency learning your product from a brief; we are engineers who have built products like it. The numbers below are engineering milestones, not marketing metrics — we would rather show you a real track record in the wrong column than invent one in the right column.

10B+
Transactions processed a year
Payments infrastructure we built for BharatPe
300K
Farms managed
Crop-monitoring platform for DCM Shriram
6M+
Merchants served
Across the products we have shipped
14+
Companies partnered with
Across six industries, from startups to enterprise
Who you would be working with

An engineering company that writes

Vidyayatan is an IIT-alumni-led software company in Bhopal. We have spent years building products for the industries we now write and produce video about — which is why we can explain a technical product without needing it translated first.

Marketing is a newer service line for us. The companies below are software clients; the work above is video and writing we have produced. We would rather show you both than imply a track record we have not built yet.

ISO 9001 certified badge

ISO 9001 certified

Quality management

ISO 27001 certified badge

ISO 27001 certified

Information security

Companies we have built software for

Across 6 industries.

Pricing

What each asset costs

Per-asset rates, published. No packages you have to decode, no minimum you have to hit before you learn the number.

ServiceDuration / qtyPrice
VideoInstagram Reel (product reveal / marketing)1 min$20
VideoStorytelling / documentary3 mins$38
VideoSaaS demo / explainer3–5 mins$40
SocialInstagram / Facebook postPer post$3
BlogBlog package5 blogs$100
BlogBlog package10 blogs$160

What a month actually costs

Three worked examples. Every total below is calculated from the rates in the table — nothing rounded, nothing hidden.

Starter

Prove the channel works before scaling it

$204/ month

17 assets · $12.00 per asset

  • Instagram reels×4
  • Blog package (5 articles)
  • Social posts×8
Start with this
Most popular

Growth

A real cadence across video, social and search

$392/ month

30 assets · $13.07 per asset

  • Instagram reels×6
  • Storytelling videos×2
  • Blog package (10 articles)
  • Social posts×12
Start with this

Full Funnel

Top-of-funnel reach plus product-led conversion

$576/ month

44 assets · $13.09 per asset

  • Instagram reels×10
  • Storytelling videos×2
  • SaaS demos / explainers×2
  • Blog package (10 articles)
  • Social posts×20
Start with this
Custom plan

Monthly retainer

Mix the formats above into one plan. You tell us the volume; we handle planning, production and delivery on a fixed monthly cadence.

Build your monthly plan
Content mix
Reels + videos + posts + blogs
Strategy
Monthly content planning and calendar
Revisions
2–3 revisions per piece of content
Delivery
Priority and consistent delivery
Goal
Growth, engagement and lead generation

Frequently asked

Straight answers about how the video and content actually get made. Ask us anything.

Let's make you easier to find

Tell us who you sell to and what you want to be known for. We will come back with a video and content plan for the first quarter.

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